Category Archives: Social Media

Use This Simple Checklist Before Publishing Your Blog

Bloggers go to great lengths to publish well written content. Regardless of the topic, they do everything in their power to get it just right before hitting “Publish.” Every once in a while, however, something falls through the cracks. It … Continue reading

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Five Tips to Make Your Pins More Searchable

Consider this: Pinterest has 100 million active users. There are 176 million registered users. It’s estimated that in 2015 Pinterest will have reached 47.1 million users in the U.S. alone. As you can see, Pinterest is a valuable tool that … Continue reading

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Top Ten Rules for Content Creation

Creating content that engages your reader is probably one—if not the—most difficult parts of social media marketing. Small businesses, especially those new to the game, have trouble figuring out what, when and how to post. While they may be savvy … Continue reading

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10 Titles that Drive Traffic to Your Blog

The headline is the most important part of your blog. It’s a promise to your readers. Its job is to clearly communicate the benefit you’ll deliver to them in exchange for their valuable time. A catchy title will grab the … Continue reading

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Why Your Business Needs a Second Set of Eyes

Thanks to the ease of online marketing, anyone can promote anything with the click of a mouse. One key component to this new age marketing is the blog. In a rush to hit “Post,” many bloggers fail to take into … Continue reading

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Anatomy of a Blog

Blogging. It’s one—if not the—most valuable marketing tools a business has to engage with its customers. Today’s blogs are pieces of “digi-iterature” that are changing the way businesses work and connect with consumers. What is a blog? The word blog … Continue reading

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14 Reasons Your Small Business Needs a Blog

Blogging. Everybody’s doing it. Or are they? Well if they aren’t, they should be. Especially small businesses. Blogging is one of —if not the—most valuable marketing tools a business has to engage with its customers. Today’s blogs are pieces of … Continue reading

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The Benefits of Social Media Marketing

Let’s face it. We live in a society obsessed with social media. There’s Facebook, Instagram, Facetime, YouTube, Flickr, LinkedIn, Vimeo and Twitter. All of these impact the way we do business. So how do you know which ones are right … Continue reading

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Why You Should Hire a Freelance Writer

Blog posts. Website content. Reports. White papers. Grant proposals. Business plans. Sales letters. So much to write, so little time. Sound familiar? Maybe it’s time to bring in reinforcements. Hiring a freelance writer just may be the answer but don’t … Continue reading

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Five Benefits of Hiring a Ghostwriter

New websites and blogs are emerging at a rapid rate. All of them are competing for that coveted number one spot in the search engines. What sets one site apart from the rest? In a word—content. People are hungry for … Continue reading

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