Monthly Archives: November 2015

Top Ten Rules for Content Creation

Creating content that engages your reader is probably one—if not the—most difficult parts of social media marketing. Small businesses, especially those new to the game, have trouble figuring out what, when and how to post. While they may be savvy … Continue reading

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10 Marketing Tips for Small Businesses

Small businesses today have more places—and ways—to market themselves than ever before. Choosing a marketing method that suits your business and is affordable, however, can be challenging. Here are some of the best marketing tips for your business. Leverage social … Continue reading

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10 Titles that Drive Traffic to Your Blog

The headline is the most important part of your blog. It’s a promise to your readers. Its job is to clearly communicate the benefit you’ll deliver to them in exchange for their valuable time. A catchy title will grab the … Continue reading

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Copywriting vs. Content Writing: What’s the Difference?

It doesn’t matter if you want to write for the web or hire a writer to do it for you. It’s important to understand the difference between copywriting and content writing. People often assume they’re the same. They’re not. Copywriting … Continue reading

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4 Tips for Writing Killer Content

Focus on your customer. What you like is irrelevant. Customers want to know exactly what your product or service is and how much it costs. If visitors to your site can’t find the information within the first few seconds, they’ll … Continue reading

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Why Your Business Needs a Second Set of Eyes

Thanks to the ease of online marketing, anyone can promote anything with the click of a mouse. One key component to this new age marketing is the blog. In a rush to hit “Post,” many bloggers fail to take into … Continue reading

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Words to Eliminate from Your Writing

Newspapers are experiencing a slow death while emojis are gaining in popularity and 300 million people around the globe are making communicating in 140 characters or less. What changed? People don’t have the time or attention span to read more … Continue reading

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